A number of the people posting here sell sports photos, but "how" is a complicated subject that depends on things such as the competition level (pro, college, high-school, youth, etc), whether you are representing an organization (media, for example), whether you are looking for some casual income or trying to build a real photography business, and other factors.
So, if you could be a little more explicit about what you have in mind, you might get answers better targeted to your needs.
High School, there is not enough at a 1A level just thinking I could make a little income and the parents would have access to pictures of there kids. I share at times with the local paper photos of events from my home town. I have seen others with websites that show pictures for sale. I don't know how to go about setting up something like that. Thanks
There are a number of sites that will allow you to set up galleries and sell photos from them. I don't know enough about the options to give you a recommendation, but perhaps others will chime in. (I use Photoshelter, but that might be more than you are looking for.)
Then, of course, there is the marketing; people have to know about your galleries in order to look for them.
Another option is to get hooked up with a company such as MaxPreps.
I will tell you that it's tough to make much money selling high school images on spec. If you are doing it for fun and the money is just an add-on, that's OK. If you expect to make serious coin, expect to work very hard at it.
As Jon said it's really difficult, at least in my neck of the woods, to make money selling high school images. Too many moms with decent point-and-shoot cameras...so I take pictures just for fun. However, I can make several thousand dollars a year if I make team posters (they are generally given to coaches and student-athletes at banquets at the end of each season, which gives me plenty of time to make sure every kid on the team will end up on the poster). Dave
Chuck, I use Photoshop and charge a flat fee plus the number of pieces. I have a 14" color printer and the cost to me is around $3/piece. I triple that. Flat fee for my creative time is $200-300, so I'll make $500 or so x 2-3 teams per year. I realize this is chump change to many of you, but it's a satisfying hobby that has paid for a few nice lenses. When I shoot field sports for this purpose I use a narrow aperture in order to capture as many faces as possible in each photo. This guarantees that I'll have every athlete represented. I do team posters, recruitment or special occasion posters (below), and posters for individual athletes (below). I often discuss the design with those involved. Designs vary according to my mood and the recipients' wishes when possible. Cheers, Dave
1. Example of poster for individual (my darling daughter)
2. Celebrating rugby team going to Nationals (apologies to South Park)
>I will tell you that it's tough to make much money selling >high school images on spec. If you are doing it for fun and >the money is just an add-on, that's OK. If you expect to make >serious coin, expect to work very hard at it.
I sell to parents and probably make about $5k a year...but the vast majority do not purchase. I even had two state gymnastic championship teams without a single parent buying a pic Mind you, this was a large venue so a PWC in the stands was not getting decent shots.
I use ExposureManager and Zenfolio for my hosting/selling...I try to keep my prices 'professional' - a 4x6 for $4.00 or so.
Chris ===== D300/D3s & more glass than I dare tell the wife
I do exactly what you are asking about...and I sell LOTS and LOTS of them. I have for about 7 years now.
How I do it is somewhat proprietary....but suffice to say, it's NOT via a web site and it took me several years of very hard work to figure out what works. The key is to find a niche where others (like moms with their P&S) cannot play, and then be VERY good at what you offer. Don't become a "me too" kind of service.