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D3X - Nikon gets the price right!

Ruyooka

Newmarket, CA
317 posts

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Ruyooka Gold Member Nikonian since 28th Nov 2006
Mon 01-Dec-08 05:08 PM

Nikon has got the price right this time. With the excellent D3 still relatively young, to price the D3X just $1000 over the D3 would have simply killed the D3 sales. People would have had an easy choice - get a D3X or a D700. Yet most of the R&D money, I presume, must have been spent on the D3 development and given its superb qualities for the majority of the pros, Nikon knows that they have a few more to sell before "killing" it.

The D3X has not cost much to develop, since it is a D3 with a higher res chip and a few minor differences. So they can now sell a D3 by another name to a niche market without affecting their overall bottom line. Yes, no?

BTW, the price of the D3X in Canada is C$9,449.95 ---- ouch!

Muniini
A Nikonian in Toronto

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