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So... would you upgrade your D700 to a D800/D4?

agitater

Toronto, CA
4551 posts

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"RE: So... would you upgrade your D700 to a D800/D4?"

agitater Gold Member Donor Ribbon awarded for his very generous support to the Fundraising Campaign 2014 Nikonian since 18th Jan 2007
Thu 05-Jan-12 09:47 PM

>It is hard for us to judge what is a reasonable price for
>this camera. We do not know the research and development
>costs, how those costs will be amortized over time and units,
>etc.

. . . and why should we care. Just as you speculate on these things, so too do I speculate that Nikon is targeting the D4 not only at professional photographers but also at the luxury market. In other words, a $6K retail price for its own sake.

>Also, this is a true "professional" camera which
>means that the purchases are expensed against a corporate
>budget and represent a capital investment that will be
>accounted against taxes and will be amortized over time in the
>company budget. This is true whether the purchase is by a good
>sized company or by an individual professional photographer.
>What is sensible is what works economically in terms of the
>expense versus the return. That is the analysis that every
>professional has to make. My guess is that it will be sensible
>for most professional who are committed to the Nikon system.

Your thoughts seem logical on their face, but there's an inherent contradiction I think. By your logic, why should Nikon not price a new pro body at $10K instead? After all, if the primary considerations include amortization, business expense deduction and so on, why stop at $6K? Frankly too, professional photographers do not automatically always look at every new body released by the system maker they prefer.

I respect your approach, but I must refrain from any further comment or expression of opinion until after an official Nikon announcement. Somehow, in this thread, I allowed myself to be sucked into a discussion about yet another rumor. Must stop that.

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Howard Carson

This is a hot, active topic! So... would you upgrade your D700 to a D800/D4? [View all] , nwcs Awarded for his in-depth knowledge in various areas, including Landscape and Wildlife Photography , Tue 03-Jan-12 02:36 PM
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