Iuse both formats depending on the type of picture I want take of course. For wildlife, DX works great but landscape, portrait, street photogography, commercial, FX is the way to go for me. I have a D700, D7000 and a D300. With low light conditions we all know that the D700 takes the edge although I know that I might be challenged by some D7000 owners. The original question about why FX is so hot? In my case is because it all comes back to having a full format. In my case, I love it but I also love the DX format
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